An Information processing theory of consumer choice / James R. Bettman.
Series: Advances in marketing seriesPublication details: Reading, Mass. : Addison-Wesley, 1979.Description: xiv, 402 p. : ill. ; 25 cmISBN:- 0201008343
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HC79.C6B46 (Browse shelf(Opens below)) | 1 | Available | 00000045390 |
Includes bibliographical references [p. 355-382] and index.
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