Strategic marketing for health care organizations : building a customer-driven health system / Philip Kotler, Joel Shalowitz and Robert J. Stevens

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Publication details: San Francisco : Jossey-Bass, 2008Description: xx, 556 p. : ill. ; 24 cmISBN:

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Item type	Current library	Home library	Collection	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN HOSPITAL CANSELOR TUANKU MUHRIZ	PERPUSTAKAAN HOSPITAL CANSELOR TUANKU MUHRIZ KOLEKSI AM-P. HOSPITAL CANSELOR TUANKU MUHRIZ	-	W74.AA1.K87s 2008 9HUKM (Browse shelf(Opens below))		1	Available		00001570148

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