Contemporary strategy analysis / Robert M. Grant.
Publisher: Hoboken : Wiley, 2015Edition: Ninth EditionDescription: xiii, 458 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 9781119120834
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HD30.28.G726 2015 (Browse shelf(Opens below)) | 1 | Available | 00002172869 |
Revised edition of the author's Contemporary strategy analysis, 2013.
Includes index.
Preface to eighth edition -- Guide to web resources -- Introduction -- The concept of strategy -- The tools of strategy analysis -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- Business strategy and the quest for competitive advantage -- The sources and dimensions of competitive advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Corporate strategy -- Vertical integration and the scope of the firm -- Global strategy and the multinational corporation -- Diversifi cation strategy -- Implementing corporate strategy : managing the multibusiness firm -- External growth strategies: mergers, acquisitions, and alliances -- Current trends in strategic management -- Cases to accompany contemporary strategy analysis, eighth edition -- Glossary -- Index.
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