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Marketing's 4 Ps [videorecording] : producer, Judy Jennings ; writers, Kari McCarthy, Jeffrey Schrank ; director, Kirk Fagerland

Contributor(s): Publication details: Chicago, Ill. : Learning Seed, 2009Description: 1 videodisc (25 min.) : sd., col. ; 4 3/4 inISBN:
  • 1557405360
Other title:
  • Marketing's four Ps [videorecording] : the consumer angle
Subject(s): Production credits:
  • Editor, Bill Killian
Summary: Students learn the traditional four Ps of marketing strategy -- product, place, price and promotion; and more importantly, how a focus consumer is at the core of them all, or should be
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Item type Current library Home library Collection Call number Materials specified Copy number Status Date due Barcode
MEDIA PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG MEDIA-P. TUN SERI LANANG (ARAS 2) - dvd HF5415 .M37 (Browse shelf(Opens below)) 1 Available 00001597908

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The teaching guide for this program is available at www.learning seed.com

Editor, Bill Killian

Students learn the traditional four Ps of marketing strategy -- product, place, price and promotion; and more importantly, how a focus consumer is at the core of them all, or should be

DVD Format

With English subtitle

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