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Scoring points : how Tesco is winning customer loyalty / Clive Humby and Terry Hunt, with Tim Phillips
Publication details: Sterling, VA : Kogan Page, 2004Description: x, 276 p. ; 24 cmISBN:- 074943578X
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.525.H85 (Browse shelf(Opens below)) | 1 | Available | 00001333088 |
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| HF5415.52.S734 Complaint management : the heart of CRM / | HF5415.525.B47 The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships / | HF5415.525.F733 What customers like about you : adding emotional value for service excellence and competitive advantage / | HF5415.525.H85 Scoring points : how Tesco is winning customer loyalty / | HF5415.525.H85 2007 Scoring points : how Tesco continues to win customer loyalty / | HF5415.525.N637 The dilema & key to loyalty program succes / | HF5415.527.R87 Customer equity management / |
Includes bibliographical references and index
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