Strategic market management / David A. Aaker
Publication details: New York : b John Wiley & Sons, 1998Edition: 5th edDescription: ix, 330 p. : ill. ; 23 cmISBN:- 0471177431
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.13.A23 1998 (Browse shelf(Opens below)) | 1 | Available | 00001209991 |
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| HF5415.13 .Z34 Pengurusan pemasaran / | HF5415.13.A23 Strategic market management / | HF5415.13.A23 1988 Strategic market management / | HF5415.13.A23 1998 Strategic market management / | HF5415.13.A34 1968 Plotting marketing strategy / | HF5415.13.A38 Advances in relationship marketing / | HF5415.13.A4848 2003 Marketing and the bottom line : the marketing metrics to pump up cash flow / |
Includes index
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