MARC details
| 000 -LEADER |
| fixed length control field |
00963nam a2200265 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250930121101.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
050913s2004 at a 000 0 eng | |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0074712292 (pbk.) |
| Terms of availability |
RM289.24 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
200510191146 |
| Level of effort used to assign nonsubject heading access points |
laili |
| Level of effort used to assign subject headings |
200509301629 |
| Level of effort used to assign classification |
midah |
| Level of effort used to assign subject headings |
200509131211 |
| Level of effort used to assign classification |
zarina |
| y |
09-13-2005 |
| z |
zarina |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.M319556 2004 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.M319556 2004 |
| 245 00 - TITLE STATEMENT |
| Title |
Marketing : |
| Remainder of title |
creating and delivering value / |
| Statement of responsibility, etc. |
Pascale G. Quester ... [et al.] |
| 250 ## - EDITION STATEMENT |
| Edition statement |
4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New South Wales, Australia : |
| Name of publisher, distributor, etc. |
McGraw-Hill Australia, |
| Date of publication, distribution, etc. |
2004 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxxv, 682 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
60389 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Quester, Pascale G. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b13607996 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.M319556 2004 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls003314352 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
he/nms |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Program Pengurusan/Pemasaran/Perniagaan Antarabangsa |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2005-01-09 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b13607996 |