000 01797nam a2200397Ii 4500
005 20250930140441.0
008 150407t2014 nyuaf 001 0 eng
020 _a9780804138734 (hardback) :
_cRM99.90
020 _a0804138737 (hardback)
039 9 _a201506291358
_basrul
_c201506241142
_dbaiti
_y04-07-2015
_zhamudah
040 _aHQD
_beng
_erda
_cHQD
_dOCLCO
_dBKL
_dOQX
_dYDXCP
_dMEU
_dHBS
_dBTCTA
_dBDX
_dJBO
_dOCLCF
_dUKM
_erda
090 _aHD53.P395
090 _aHD53
_b.P395
100 1 _aPayne, Mark,
_eauthor.
245 1 0 _aHow to kill a unicorn :
_bhow the world's hottest innovation factory builds bold ideas that make it to market /
_cMark Payne.
264 1 _aNew York :
_bCrown Business,
_c[2014]
264 4 _c© 2014.
300 _a289 pages, 16 unnumbered pages of plates :
_billustrations (some color) ;
_c25 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aIncludes index.
520 _aThe president of innovation consultancy firm Fahrenheit 212 describes the company's methodology for combining'magic' with money to bring to market unique products and ideas that will transform a company's business and growth.
546 _aText in English.
650 0 _aCreative ability in business.
_959504
650 0 _aNew products
_xManagement.
_960549
650 0 _aMarketing.
_960389
907 _a.b16114632
_b2019-11-12
_c2019-11-12
942 _c01
_n0
_kHD53.P395
914 _avtls003583114
990 _abety
991 _aFakulti Ekonomi dan Pengurusan
998 _at
_b2015-07-04
_cm
_da
_feng
_gnyu
_y0
_z.b16114632
999 _c590448
_d590448