| 000 | 02073nam a2200397Ia 4500 | ||
|---|---|---|---|
| 005 | 20250918191422.0 | ||
| 008 | 130610s2012 nyua b 001 0 eng d | ||
| 020 | _a9781441191946 (pbk.) | ||
| 020 | _a1441191941 (pbk.) | ||
| 020 |
_a9781441170002 _cRM335.92 |
||
| 020 | _a1441170006 | ||
| 039 | 9 |
_a201403121658 _bzaina _c201402251522 _drosli _c201402240904 _dhamudah _y06-10-2013 _zhamudah |
|
| 040 |
_aTXX _cTXX _dOCLCO _dBTCTA _dYDXCP _dUKMGB _dCFI _dCDX _dYNK _dOUN _dUKM |
||
| 090 | _aHF5823.A326 | ||
| 090 |
_aHF5823 _b.A326 |
||
| 245 | 0 | 0 |
_aAdvertising and reality : _ba global study of representation and content / _cedited by Amir Hetsroni. |
| 260 |
_aNew York : _bContinuum International Publishing Group, _c2012. |
||
| 300 |
_avi, 277 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _a'An extensive study of the ways in which we are represented in advertising. Leading scholars from different countries, who specialise in marketing communication and media studies, review and analyse different forms of advertising and give a truly cross-cultural view of the issues at hand. This edited collection contains a wide-ranging discussion of advertising's relationship to sexuality, violence, family activities, gender roles, vocations, minorities' roles, periodical reconstruction and more.' --From back cover. | ||
| 650 | 0 |
_aAdvertising _xMoral and ethical aspects. |
|
| 650 | 0 |
_aAdvertising _xPsychological aspects. |
|
| 650 | 0 |
_aAdvertising _xReligious aspects. |
|
| 650 | 0 | _aSex in advertising. | |
| 650 | 0 | _aOlder people in advertising. | |
| 650 | 0 |
_aMass media _xSocial aspects. |
|
| 700 | 1 | _aHetsroni, Amir. | |
| 907 |
_a.b15654485 _b2019-11-12 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5823.A326 |
||
| 914 | _avtls003531976 | ||
| 990 | _ark4 | ||
| 991 | _aFakulti Sains Sosial dan Kemanusiaan | ||
| 998 |
_at _b2013-10-06 _cm _da _feng _gnyu _y0 _z.b15654485 |
||
| 999 |
_c548172 _d548172 |
||