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| 005 | 20250918004503.0 | ||
| 008 | 090325s2008 caua 001 0 eng | ||
| 020 |
_a9780787984960 _cRM255.63 |
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| 039 | 9 |
_a200904060911 _bzaleha _y03-25-2009 _zdiyana |
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| 040 | _aUKM | ||
| 060 |
_aW74.AA1 _b.K87s 2008 9HUKM |
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| 090 | _aW74.AA1.K87s 2008 9HUKM | ||
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aStrategic marketing for health care organizations : _bbuilding a customer-driven health system / _cPhilip Kotler, Joel Shalowitz and Robert J. Stevens |
| 260 |
_aSan Francisco : _bJossey-Bass, _c2008 |
||
| 300 |
_axx, 556 p. : _bill. ; _c24 cm. |
||
| 650 | 2 |
_aMarketing of Health Services _xmethods |
|
| 650 | 2 | _aConsumer satisfaction | |
| 651 | 2 | _aUnited States | |
| 700 | 1 |
_aShalowitz, Joel, _d1953- |
|
| 700 | 1 |
_aStevens, Robert J., _d1955- |
|
| 907 |
_a.b14445621 _b2019-11-12 _c2019-11-12 |
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| 942 |
_c01 _n0 _kW74.AA1.K87s 2008 9HUKM |
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| 914 | _avtls003403831 | ||
| 990 | _adiyana/zaleha | ||
| 991 | _aPerpustakaan PPUKM | ||
| 998 |
_ah _b2009-12-03 _cm _da _feng _gcau _y0 _z.b14445621 |
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_c437096 _d437096 |
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