| 000 | 01132nam a2200301 a 4500 | ||
|---|---|---|---|
| 005 | 20250914155408.0 | ||
| 008 | 070315s2005 njua b 001 0 eng | ||
| 020 |
_a0131404121 (hbk.) _cRM509.76 |
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| 039 | 9 |
_a200705071527 _bzarina _c200705071527 _dzarina _c200704041004 _dmazarita _y03-15-2007 _zfarid |
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| 090 | _aHF5823.K45 2005 | ||
| 090 |
_aHF5823 _b.K45 2005 |
||
| 100 | 1 |
_aLane, W. Ronald, _d1940- |
|
| 245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell |
| 250 | _a16th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _c2005 |
||
| 300 |
_axvii, 766 p. : _bcol. ill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aAdvertising | |
| 700 | 1 | _aKing, Karen | |
| 700 | 1 |
_aRussell, Thomas, _d1941- |
|
| 700 | 1 |
_aKleppner, Otto, _d1899- _tAdvertising procedure |
|
| 907 |
_a.b13880275 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5823.K45 2005 |
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| 914 | _avtls003343755 | ||
| 991 | _aProgram Pengajian Komunikasi Media Maklumat | ||
| 998 |
_at _b2007-02-03 _cm _da _feng _gnju _y0 _z.b13880275 |
||
| 999 |
_c385196 _d385196 |
||