| 000 | 01088cam a22002774a 4500 | ||
|---|---|---|---|
| 005 | 20250930121326.0 | ||
| 008 | 040422s2004 xxua b 001 0 eng | ||
| 020 |
_a0793188369 _cRM93.00 |
||
| 039 | 9 |
_a200604261220 _bhamzah _c200604071202 _dmazarita _c200512211146 _dzarina _y12-21-2005 _zzarina |
|
| 090 | _aHF5415.15.W565 | ||
| 090 |
_aHF5415.15 _b.W565 |
||
| 100 | 1 |
_aWinsor, John, _d1959- |
|
| 245 | 1 | 0 |
_aBeyond the brand : _bwhy engaging the right customers is essential to winning in business / _cJohn Winsor |
| 260 |
_aChicago : _bDearborn Trade Pub., _c2004 |
||
| 300 |
_axviii, 269 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aProduct management _960776 |
|
| 650 | 0 | _aBrand loyalty | |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0417/2004009565.html |
| 907 |
_a.b13648731 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.15.W565 |
||
| 914 | _avtls003318716 | ||
| 991 | _aProgram Kewangan/Pengurusan Risiko & Insuran | ||
| 998 |
_at _b2005-08-12 _cm _da _feng _gxxu _y0 _z.b13648731 |
||
| 999 |
_c363601 _d363601 |
||