| 000 | 01238nam a22003374a 4500 | ||
|---|---|---|---|
| 005 | 20250930115800.0 | ||
| 008 | 040614s2002 si ac i 001 0 eng | ||
| 020 |
_a0470820551 _cRM119.80 |
||
| 039 | 9 |
_a200407120903 _bhamka _c200407061422 _dhamzah _c200406141244 _djoriah _y06-14-2004 _zjoriah |
|
| 043 | _aa------ | ||
| 090 | _aHF5813.A74A39 sbr | ||
| 090 | _aHF5813 | ||
| 100 | 1 | _aAitchison, Jim. | |
| 245 | 1 | 0 |
_aHow Asia advertises : _bthe most successful campaigns in Asia-Pacific and the marketing strategies behind them / _cJim Aitchison |
| 260 |
_aSingapore : _bJ. Wiley & Sons (Asia), _c2002. |
||
| 300 |
_axviii, 411 p. : _bill., ports. ; _c26 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aAdvertising _zAsia _963654 |
|
| 650 | 0 |
_aAdvertising _zPacific Area |
|
| 650 | 0 |
_aCommunication in marketing _zAsia |
|
| 650 | 0 |
_aCommunication in marketing _zPacific Area |
|
| 650 | 0 | _aAdvertising campaigns | |
| 650 | 0 |
_aBrand name products _xManagement |
|
| 907 |
_a.b13393418 _b2020-10-15 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5813.A74A39 sbr |
||
| 914 | _avtls003291054 | ||
| 990 | _asbs/am | ||
| 991 | _aProgram Pengajian Komunikasi Media Massa | ||
| 998 |
_at _b2004-01-06 _cm _da _feng _gsi _y0 _z.b13393418 |
||
| 999 |
_c338664 _d338664 |
||