| 000 | 00993nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250914012148.0 | ||
| 008 | 981208s1994 xxu 00 eng | ||
| 020 |
_a0070489718 _cRM184.27 |
||
| 039 | 9 |
_a201803090920 _bbaiti _y08-18-1999 _zload |
|
| 040 | _aUKM | ||
| 090 | _aHF5415.13.G84 1994 | ||
| 090 |
_aHF5415.13 _b.G84 1994 |
||
| 100 | 1 | _aGuiltinan, Joseph | |
| 245 | 1 | 0 |
_aMarketing management _bstrategies and programs _cJoseph P. Guiltinan, Gordon W. Paul |
| 250 | _a5th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill , _c1994 |
||
| 300 |
_a480 p. ; _c23 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 590 | _a1 | ||
| 650 |
_aMarketing _xManagement |
||
| 700 | 1 | _aPaul, Gordon W. | |
| 907 |
_a.b11402106 _b2020-10-15 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.G84 1994 |
||
| 914 | _avtls000145421 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11402106 |
||
| 999 |
_c141899 _d141899 |
||