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1.
Advances in consumer marketing / edited by Mark Jenkins and Simon Knox by Series: Cranfield management research series
Publication details: London : Kogan Page, 1994
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.1263.A38, ...

2.
Communications in marketing / Kenneth L. Rowe by Series: Occupational manuals and projects in marketing
Edition: 2nd ed.
Publication details: New York : McGraw-Hill, 1978
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.125.R68 1978.

3.
Managing sales leads : how to turn every prospect into a customer / Bob Donath ... [et al.]. by
Publication details: Lincolnwood, Ill. : NTC Business Books, 1995
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.4.M36.

4.
Marketing communication : modern promotional strategy / by Frederick E. Webster, Jr. by
Publication details: New York : Ronald Press Co., 1971
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.W355.

5.
Marketing communications : an integrated approach / P. R. Smith. by
Publication details: London : Kogan Page, 1993
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64. Not available: PERPUSTAKAAN TUN SERI LANANG: Checked out (1).

6.
7.
The marketing communications process / by M. Wayne DeLozier. by
Publication details: New York : McGraw-Hill, 1976
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.125.D45.

8.
Modern marketing communications / Frank Jefkins. by
Publication details: Bishopbriggs, Glasgow : Blackie, 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.J44.

9.
A practical guide to integrated marketing communications / Ian Linton and Kevin Morley. by Series: The marketing series. Practitioner
Publication details: Oxford : Butterworth-Heinemann, 1995
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123 .L57.

10.
A practical guide to integrated marketing communications / Tom Brannan. by Series: Marketing in action series
Publication details: London : Kogan Page, 1995
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123 .B72.

11.
Promotion management and marketing communications/ Terence A. Shimp, M. Wayne Delozier. by
Publication details: Chicago: The Dryden Press, 1986
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S54.

12.
Promotion management and marketing communications / Terence A. Shimp. by
Edition: 2nd ed.
Publication details: Chicago: Dryden Press, 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S54 1990.

13.
Public relations in the marketing mix : introducing vulnerability relations / Jordan Goldman. by
Publication details: Lincolnwood, Ill. : NTC Business Books, 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.G65.

14.
Strategic marketing communications: new ways to build and integrate communication/ Paul Smith, Chris Berry and Alan Pulford. by
Publication details: London: Kogan Page, 1997
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S66.

15.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 4th ed.
Publication details: Boston, Mass : Irwin/McGraw-Hill, 1998
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5823.B387 1998.

16.
Marketing communications : an integrated approach / P. R. Smith by
Edition: 2nd ed.
Publication details: London : Kogan Page, 1998
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64 1998.

17.
Images that work : creating successful messages in marketing and high stakes communication / John W. Oller, Jr., J. Roland Giardetti. by
Publication details: Westport, Conn. : Quorum, 1999
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.O445.

18.
The birth of Internet marketing communications / Dan Steinbock. by
Publication details: Westport, Conn. : Quorum, 2000
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.1265.S735.

19.
The things that really matter about writing great copy / Sallyann Sheridan by
Publication details: New Delhi : Viva Books, 2000
Other title:
  • Writing great copy : the things that really matter about
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5825.S34 sbr.

20.
Promotion and integrated marketing communications / Richard J. Semenik by
Publication details: Cincinnati, Ohio : South-Western Thomson Learning, 2002
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5837.S45.

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