The media economy / Alan B. Albarran.
Series: Media management and economics seriesPublication details: New York : Routledge, 2010.Description: xi, 202 p. : ill. ; 23 cmISBN:- 9780415990455 (hbk.)
- 9780415990462 (hbk.)
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | P96.E25A435 (Browse shelf(Opens below)) | 1 | Available | 00002033411 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | P96.E25A435 (Browse shelf(Opens below)) | n. 2 | 1 | Available | 00002035977 | ||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | P96.E25A435 (Browse shelf(Opens below)) | n. 3 | 1 | Available | 00002045128 |
Includes bibliographical references (p. 183-190) and index.
Understanding the media economy -- Theories and approaches used to examine the media economy -- Key concepts to understand the media economy -- Evolving markets in the media economy -- Multi-platform media enterprises -- Technology and the media economy -- Globalization and the media economy -- Regulation and the media economy -- Social aspects of the media economy -- Finance, valuation, and investment in the media economy -- Labor and the media economy -- Assessing the future of the media economy.
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