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1.
Brainfluence : 100 ways to persuade and convince consumers with neuromarketing / Roger Dooley. by
Publication details: Hoboken, N. J. : John Wiley, 2012
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.12615.D668.

2.
Buy ology : truth and lies about why we buy / Martin Lindstrom. by
Publication details: New York : Doubleday, 2008
Other title:
  • Buyology
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.12615.L556.

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