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1.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by
Edition: 5th ed.
Publication details: Upper Saddle River, N. J. : Pearson/Prentice Hall, 2004
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.122.L68 2004.

2.
Services marketing in Asia : managing people, technology, and strategy / Christopher Lovelock, Jochen Wirtz, Hean Tat Keh by
Publication details: Singapore : Prentice Hall, 2002
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9987.A2L68.

3.
Services marketing in Asia : a case book / Jochen Wirtz, Christopher Lovelock by
Publication details: Singapore : Pearson Prentice Hall, 2005
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9987.A2W57.

4.
Services marketing : Asia Pacific and Australia / Christopher Lovelock, Paul Patterson, Jochen Wirtz. by
Edition: 5th ed.
Publication details: Frenchs Forest, N.S.W. : Pearson Australia, 2011
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9989.A8 L645 2011.

5.
Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock. by
Edition: 2nd ed.
Publication details: Singapore : Pearson Education South Asia, 2012
Other title:
  • Services marketing.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9980.5.L635 2012 tm.

6.
Services marketing : people, technology, strategy / Christopher H. Lovelock, Jochen Wirtz. by
Edition: 6th ed.
Publisher: Boston : Pearson, 2007
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.122.L68 2007.

7.
Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock. by
Edition: Eighth edition.
Publisher: New Jersey : World Scientific, [2016]Copyright date: ©2016
Other title:
  • Services marketing.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.L648 2016.

8.
Winning in service markets : success through people, technology and strategy / Jochen Wirtz. by Publisher: New Jersey : World Scientific, [2017]Copyright date: ©2017
Other title:
  • Winning in service markets.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9980.5.W537.

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