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	1.	Direct and interactive marketing / Adrian Sargeant, Douglas C. West by Sargeant, Adrian West, Douglas C Publication details: Oxford [England] : Oxford University Press, 2001 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.126.S235. Place hold
	2.	Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim. by West, Douglas C Ford, John B. (John Battice), 1949- Ibrahim, Essam Publication details: New York : Oxford University Press, 2006 Online resources: Table of contents only Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.135.W437. Place hold

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