Cause marketing for dummies / by Joe Waters & Joanna MacDonald.

By:

Waters, Joe

Contributor(s):

MacDonald, Joanna

Series: --For dummiesPublication details: Hoboken, NJ : Wiley, 2011.Description: xvi, 316 p. : ill. ; 24 cmISBN:

1118011309 (pbk.)
9781118011300 (pbk.)

Subject(s):

Summary: Cause marketing benefits nonprofit and for-profit enterprises alike-- make it work for you! Discover how supporting a good cause provides a powerful competitive edge.

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Holdings
Item type	Current library	Home library	Collection	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	-	HF5414.W384 (Browse shelf(Opens below))	n. 1	1	Available		00002077971
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	-	HF5414.W384 (Browse shelf(Opens below))	n. 2	1	Available		00002079296

Includes index.

Cause marketing benefits nonprofit and for-profit enterprises alike-- make it work for you! Discover how supporting a good cause provides a powerful competitive edge.

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Cause marketing for dummies / by Joe Waters & Joanna MacDonald.

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