Global marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, with Donata Vianelli.
Publication details: New York : McGraw-Hill/Irwin, 2013.Description: xxi, 602 p. : ill., maps ; 26 cmISBN:- 9780078029271 (pbk.)
- 0078029279 (pbk.)
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF1416.A468 (Browse shelf(Opens below)) | 1 | Available | 00002098377 |
Includes bibliographical references and indexes.
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