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1.
Marketing communications : an integrated approach / P. R. Smith. by
Publication details: London : Kogan Page, 1993
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64. Not available: PERPUSTAKAAN TUN SERI LANANG: Checked out (1).

2.
Marketing communications : an integrated approach / P. R. Smith by
Edition: 2nd ed.
Publication details: London : Kogan Page, 1998
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64 1998.

3.
Marketing communications : an integrated approach / P. R. Smith with Jonathan Taylor by
Edition: 3rd ed.
Publication details: London : Kogan Page, 2002
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64 2002.

4.
Great answers to tough marketing questions / P.R. Smith. by
Edition: 2nd ed.
Publication details: London : Kogan Page, 2003
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.S647 2003.

5.
Marketing communications : an integrated approach / P R Smith & Jonathan Taylor by
Edition: 4th ed.
Publication details: London : Kogan Page, 2004
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S64 2004.

6.
eMarketing excellence : the heart of ebusiness / PR Smith and Dave Chaffey by
Edition: 2nd. ed.
Publication details: Burlington, MA : Elsevier Butterworth-Heinemann, 2005
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.1265.S615 2005.

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