Amazon cover image
Image from Amazon.com

The impact of culture on relationship marketing in international services [electronic resource] : a target group-specific analysis in the context of banking services / Jan H. Schumann.

By: Contributor(s): Publication details: Wiesbaden : Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden, 2009.Description: xxxii, 265 p. : ill., digital ; 24 cmISBN:
  • 9783834983794 (electronic bk.)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415.55 .S386 2009
Online resources: In: Springer eBooks
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

There are no comments on this title.

to post a comment.

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library