Marketing strategy and competitive positioning / Graham J. Hooley, John A. Saunders, Nigel F. Piercy
Publication details: Harlow, England : Financial Times/Prentice Hall, 2004Edition: 3rd edDescription: xxiv,622 p. : ill. ; 23 cmISBN:- 0273655167
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.127.H66 2004 (Browse shelf(Opens below)) | 1 | Available | 00001350038 |
Includes bibliographical references
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