How to kill a unicorn : how the world's hottest innovation factory builds bold ideas that make it to market / Mark Payne.
Publisher: New York : Crown Business, [2014]Copyright date: © 2014Description: 289 pages, 16 unnumbered pages of plates : illustrations (some color) ; 25 cmContent type:- text
- unmediated
- volume
- 9780804138734 (hardback) :
- 0804138737 (hardback)
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HD53.P395 (Browse shelf(Opens below)) | 1 | Available | 00002142859 |
Includes index.
The president of innovation consultancy firm Fahrenheit 212 describes the company's methodology for combining'magic' with money to bring to market unique products and ideas that will transform a company's business and growth.
Text in English.
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