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1.
Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry. by
Publication details: New York : Free Press, 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.5.Z45.

2.
Techno-ready marketing : how and why your customers adopt technology / A. Parasuraman and Charles L. Colby. by
Publication details: New York : Free Press, 2001
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD45.P373.

3.
Marketing services : competing through quality / Leonard L. Berry, A. Parasuraman. by
Publication details: New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1991
Availability: No items available.

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