Amazon cover image
Image from Amazon.com

The underdog advantage : using the power of insurgent strategy to put your business on top / by David Morey and Scott Miller.

By: Contributor(s): Publisher: New York : McGraw-Hill, 2004Copyright date: ©2004Description: xv, 251 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0071439196
Subject(s):
Contents:
Adopt the political campaign model -- Do the doable -- Move the moveable -- Play offense -- Communicate inside-out -- Forget reality: perceptions rule -- Herd the details: remember everything communicates -- Deal with crisis as SOP -- Rebels with a cause
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Home library Collection Call number Materials specified Copy number Status Date due Barcode
ARKIB PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KHAS- KOLEKSI TUN AHMAD SARJI (ARAS 4) - HD30.28.M646 42as (Browse shelf(Opens below)) 1 Available 00002187909

Includes bibliographical references and index.

Adopt the political campaign model -- Do the doable -- Move the moveable -- Play offense -- Communicate inside-out -- Forget reality: perceptions rule -- Herd the details: remember everything communicates -- Deal with crisis as SOP -- Rebels with a cause

Koleksi sumbangan Tun (Dr.) Ahmad Sarji Abdul Hamid.

There are no comments on this title.

to post a comment.

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library