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Services marketing management : a strategic perspective/ Hans Kasper, Piet van Helsdingen, Mark Gabbott

By: Contributor(s): Publication details: Chichester, West Sussex, England : John Wiley & Sons, 2006Edition: 2d edDescription: xvii, 554 p. ; ill. ; 26 cmISBN:
  • 0470091169 (pbk.)
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Item type Current library Home library Collection Call number Materials specified Copy number Status Date due Barcode
AM PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) - HD9980.5.K378 2006 (Browse shelf(Opens below)) 1 Checked out Billed 03/03/2010 00001492118

Subtitle on 1999 ed.: An international perspective

Includes bibliographical references (p. 511-542) and index

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