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The four stages of highly effective crisis management : how to manage the media in the digital age / Jane Jordan-Meier.
Publisher: Boca Raton : CRC Press, 2011Description: 1 online resource (xxiii, 296 pages)ISBN:- 9781439853740
- 302.23068 J824
- P96.M34 J67 2011
Contents:
section 1. Media, crisis, and new reporting tools -- section 2. Stages of a crisis -- section 3. Spokespeople : speed matters and perception is everything -- section 4. Media interviews : rules of engagement in a crisis -- section 5. Communication : rules and tools.
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section 1. Media, crisis, and new reporting tools -- section 2. Stages of a crisis -- section 3. Spokespeople : speed matters and perception is everything -- section 4. Media interviews : rules of engagement in a crisis -- section 5. Communication : rules and tools.
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