Inducing resistance to persuasion : an attempt to extend inoculation theory to a marketing context / by Larry Samuel Goldstein.

By: Publication details: New York : City University of New York, 1981.Description: 218 p. ; 22 cmSubject(s): Dissertation note: Thesis (Ph.D)- City University of New York, 1981.
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Item type Current library Home library Collection Call number Materials specified Copy number Status Date due Barcode
TERHAD PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG TESIS, KOLEKSI ASIA TENGGARA-P. TUN SERI LANANG (ARAS 5) - HF5415.G64 1981 tesis (Browse shelf(Opens below)) 1 Available 00000396061

Thesis (Ph.D)- City University of New York, 1981.

Bibliography: p. 203-208.

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