The competitive advantage of emerging market multinationals / edited by Peter J. Williamson, Ravi Ramamurti, Afonso Fleury and Maria Tereza Leme Fleury.
Publication details: Cambridge : Cambridge University Press, 2013.Description: xxiv, 351 p. : ill. ; 23 cmISBN:- 9781107032552 ( hbk)
- 1107032555
- 9781107659414 (pbk)
- 1107659418
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HD2932.C663 (Browse shelf(Opens below)) | 1 | Available | 00002103942 |
Includes bibliographical references (p. 319-339) and index.
Part I. Innovation and competitive advantage. -- Part II. Value-chain configuration and competitive advantage. -- Part III. Mergers and acquisitions and competitive advantage.
'Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multinational enterprises (EMNEs) now account for a quarter of foreign investment in the world, are a prolific source of innovation and make almost one in three cross-border acquisitions globally. Despite this, traditional theories of international business do not provide a satisfactory explanation of their behaviour or performance. The authors of this book shine new light on the rise of the EMNEs and how they have built a competitive advantage through innovation, novel configurations of their international value chains and the acquisition of companies overseas. Any manager, policy maker or researcher who wishes to understand the emergence of this new breed of multinational will find this book an invaluable resource'--provided by publisher.
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