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	1.	Fundamentals of advertising research / Alan D. Fletcher, Thomas A. Bowers by Fletcher Alan D Bowers, Thomas A Edition: 3rd ed. Publication details: Belmont, Ca. : Wadsworth Publishing Co., 1988 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (10)Call number: HF5814.F57 1988, ... Place hold
	2.	Fundamentals of advertising research / Alan D. Fletcher, Thomas A. Bowers by Fletcher, Alan D Bowers, Thomas A Edition: 4th ed. Publication details: Belmont, Ca. : Wadsworth Publishing Co., 1991 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5814.F57 1991. Place hold

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