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1.
ABC's of selling / Charles Futrell by Series: Irwin series in marketing
Publication details: Homewood, Ilinois : Irwin 1985
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (3)Call number: HF5438.25.F86, ...

2.
Advertising theory and practice / C. H. Sandage, Vernon Fryburger, Kim Rotzoll by Series: Irwin series in marketing
Edition: 11th ed.
Publication details: Homewood, Ill. : R.D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5823.S25 1983.

3.
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by Series: Irwin series in marketing
Edition: 8th ed.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.13.M378 1984, ...

4.
Cases in promotional strategy / James F. Engel, W. Eayne Talarzyk by Series: The Irwin series in marketing
Edition: Rev. ed.
Publication details: Homewood, Ill. : Richard D. Irwin , 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E645 1984.

5.
Contemporary advertising / Courtland L. Bovee, William F. Arens by Series: The Irwin series in marketing
Edition: 2nd edition
Publication details: Homewood, Ill. : Irwin, 1986
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5821.B62 1986.

6.
Fundamentals of selling / Charles Futrell by Series: The Irwin series in marketing
Publication details: Homewood, Ill. : Richard D. Irwin, 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.25.F87.

7.
Marketing : strategic foundations / Paul S. Busch, Michael J. Houston. by Series: The Irwin series in marketing
Publication details: Homewood, Ill. : Richard D. Irwin, 1985
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.B7765, ...

8.
Marketing decision making : concepts and strategy / David W. Cravens, Gerald E. Hills, Robert B. Woodruff. by Series: The Irwin series in marketing
Edition: Rev. ed.
Publication details: Homewood, Ill. : R. D. Irwin, 1980
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.135.C7 1980, ...

9.
Marketing management casebook edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr by Series: The Irwin series in marketing
Edition: 4th ed
Publication details: Homewood, Ill.: R.D. Irwin , 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B67 1984.

10.
Multivariate data analysis : an introduction / Barbara Bund Jackson. by Series: The Irwin series in marketing
Publication details: Homewood, Ill. : R.D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: QA278.J33, ...

11.
New products management C. Merle Crawford by Series: The Irwin series in marketing
Publication details: Homewood, Ill. R.D. Irwin 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.153.C72.

12.
Promotional strategy: managing the marketing communications process/ James F. Engel, Martin R. Warshaw & Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 5th ed.
Publication details: Homewood, Ill:. Richard D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415 .E65 1983.

13.
Promotional strategy: managing the marketing communications process/ James F.Engel,Marting R.Warshaw,Thomas C.Kinnear. by Series: The Irwin series in marketing
Edition: 6th edition.
Publication details: Homewood,Illinois: Richard D.Irwin, 1987
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.E65 1987, ...

14.
Retail merchandising and control concepts and problems in basic retail math Robert J. Minichiello by Series: Irwin series in marketing
Publication details: Homewood, Ill. Irwin 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5429.M52.

15.
Retailing basics/ Danny N. Bellenger by Series: The Irwin series in marketing
Publication details: Homewood, Ill. : Richard D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (4)Call number: HF5429.B443, ...

16.
Sales force management planning, implementation, and control / Gilbert A. Churchill Jr., Neil M. Ford, Orville C. Walker, Jr. by Series: The Irwin series in marketing
Edition: 2nd. ed.
Publication details: Inc., Homewood, Ill. Richard D. Irwin, 1985
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.4.C48 1985.

17.
Strategic marketing / David W. Cravens. by Series: The Irwin series in marketing
Publication details: Homewood, Ill. : Richard D. Irwin, 1982
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.135.C72, ...

18.
Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 7th ed.
Publication details: Homewood, IL : Irwin, 1991
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1991.

19.
Strategic marketing / David W. Cravens, Nigel F. Piercy. by Series: McGraw-Hill/Irwin series in marketing
Edition: 7th ed.
Publication details: Boston : McGraw-Hill Irwin, 2003
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.135.C72 2003, ...

20.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Series: McGraw-Hill/Irwin series in marketing
Edition: 7th ed.
Publication details: Boston, MA : McGraw-Hill/Irwin, 2004
Availability: Not available: PERPUSTAKAAN TUN SERI LANANG: Checked out (1).

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