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321.
Product differentiation and non-price competition Norman J. Ireland by
Publication details: Oxford Basil Blackwell 1987
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.I74.

322.
Promotion: analysis, creativity and strategy/ William P. Dommermuth. by
Edition: Second edition.
Publication details: Boston: PWS-KENT Pub. Co., 1989
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.D64 1989, ...

323.
The promotional planning process/ Roger A. Strang. by
Publication details: New York: Praeger, 1980
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.5.S77.

324.
Promotional strategy/ James F. Engel, Hugh G. Wales, Martin R. Warshaw. by
Edition: 3rd ed.
Publication details: Homewood, Ill: R. D. Irwin, 1975
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1975.

325.
Promotional strategy: managing the marketing communications process/ James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by
Edition: 4th ed.
Publication details: Homewood, Ill: R. D. Irwin, 1979
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1979.

326.
Promotional strategy: managing the marketing communications process/ James F. Engel, Martin R. Warshaw & Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 5th ed.
Publication details: Homewood, Ill:. Richard D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415 .E65 1983.

327.
Readings in basic marketing / E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz by
Publication details: Ill R. D. Irwin : Homewood 1975
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.R334.

328.
Readings in marketing / by S. George Walters, Max D. Snider and Morris L. Sweet by
Publication details: Cincinnati : South-Western Pub. Co., 1962
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.W3, ...

329.
Readings in marketing / edited by J. H. Westing by
Publication details: New York : Prentice-Hall, 1953
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.W42 1953.

330.
Relationship marketing bringing quality, customer service and marketing together / Martin Christopher, Adrian Payne and David Ballantyne by
Publication details: Oxford : Butterworth-Heinemann, 1991
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.C52717.

331.
Relationship marketing / Merlin Stone & Neil Woodcock by Series: Marketing in action series
Publication details: London : Kogan Page, 1995
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.5.S76.

332.
Rencana pemasaran : bagaimana menyusun dan melaksanakannya / oleh William MCuther Alih bahasa Ignatius Hadisoeprobo. by
Publication details: Jakarta : Penerbit Erlangga, 1986
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.L83152.

333.
Retail marketing management David Walters and David White by
Publication details: Basingstoke Macmillan 1987
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5429.W34.

334.
Retail marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman by
Publication details: Oxford Butterworth-Heinemann 1993
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD5429.M26.

335.
Sales and sales management / P. Allen. by Series: The M & E handbook series
Edition: 2d ed
Publication details: Plymouth : Macdonald & Evans, 1979
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.A44 1979.

336.
The sales promotion handbook / Editor Ovid Riso. by
Edition: 7th edition
Publication details: Chicago The Dartnell Corporation, 1979
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.D28 1979, ...

337.
Sales promotion in postmodern marketing / Christian Petersen and Alan Toop. by
Publication details: Aldershot Gower, 1994
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5438.5.P48.

338.
Strategic advertising decisions : selected readings / Ronald D. Michman, Donald W. Jugenheimer. by
Publication details: Columbus, Ohio: Grid, 1976
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5823.S865.

339.
Strategic issues in marketing / by Gordon Wills in association with colleagues, especially Martin Christopher and others. by
Publication details: Wiley : New York , 1974
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415 .W54737.

340.
Strategic marketing: a business response to consumerism / by Andrew Robertson. by Series: Business and society series
Publication details: London: Associated Business Programmes, 1978
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.R556, ...

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