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2861.
Journal of business & industrial marketing
Publication details: Bradford, West Yorkshire, England : Emerald Group Publishing, 2011-
Other title:
  • Journal of business and industrial marketing
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: Siri HF5415.I263J63.

2862.
Principles and practice of marketing / Jim Blythe. by
Edition: 2nd ed.
Publication details: Andover, Hampshire, U.K. : South-Western/Cengage Learning, 2009
Other title:
  • Marketing.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.B594 2009.

2863.
Integrated marketing communications in advertising and promotion / Terence A. Shimp. by
Edition: 7th ed.
Publication details: Mason, OH : Thomson/South-Western, 2007
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.123.S53 2007.

2864.
International marketing / Michael Czinkota ... [et al.]. by
Edition: Asia Pacific edition.
Publication details: Australia : South-Western Thomson Learning, 2008
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF1416.I586 2008, ...

2865.
Journal of product & brand management featuring pricing strategy & practice
Publication details: Bingley, United Kingdom : Emerald Group Pub., 2010-
Other title:
  • Journal of product and brand management featuring pricing strategy & practice
Online resources:
Availability: No items available.

2866.
Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 5th ed.
Publication details: Upper Saddle River, New Jersey : Pearson/Prentice Hall, 2007
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.M29 2007.

2867.
Marketing management : an Asian perspective / Philip Kotler ... [et al.]. by
Edition: 4th ed.
Publication details: Singapore : Prentice Hall, 2006
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.13.M325 2006, ...

2868.
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by
Edition: 4th ed.
Publication details: Boston : McGraw-Hill Irwin, 2009
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.H3385 2009.

2869.
Principles of marketing : a global perspective / Philip Kotler ... [et al.]. by
Publication details: Singapore : Pearson Prentice Hall, 2009
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.P676.

2870.
Readings in marketing : an Islamic perspective / Osman M. Zain by
Publication details: Gombak, Selangor : IIUM Press, 2011
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.12.I74O86 ki.

2871.
How they started digital : how 25 good ideas became spectacular digital businesses / [edited by] David Lester. by Series: How they started series
Publication details: Petaling Jaya : Advantage Quest Pub., 2012
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD62.5.H676.

2872.
The Wall street journal on marketing / Ronald Alsop, Bill Abrams. by
Publication details: Homewood, Ill. : Dow Jones-Irwin, 1986
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.A45 42dcm.

2873.
The stranger's long neck : how to deliver what your customers really want online / Gerry McGovern. by
Publication details: London : A & C Black, 2010
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: TK5105.888.M394.

2874.
The library marketing toolkit / Ned Potter. by
Publication details: London : Facet Publishing, 2012
Other title:
  • Library marketing tool kit.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: Z716.3.P68.

2875.
New reference model for the development of B2B e-marketplaces based on the service dominant logic / Lubrica Mari Anjeli B. by
Publication details: 2011
Dissertation note: Thesis (Master of Information Technology) - Universiti Kebangsaan Malaysia, 2011.
Availability: Items available for loan: PERPUSTAKAAN LINGKUNGAN KEDUA (1)Call number: QA76.76.D47L834 2011 3 tesis.

2876.
Marketing plans : a complete guide in pictures / Malcolm McDonald and Peter Morris. by
Edition: 4th ed.
Publication details: Chichester, U.K. : John Wiley & Sons, 2012
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.M3793 2012.

2877.
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham. by
Edition: 16th ed.
Publication details: New York : McGraw-Hill/Irwin, 2013
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF1009.5.C35 2013.

2878.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by
Edition: 11th ed.
Publication details: New York, NY : McGraw-Hill Irwin, 2013
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.P385 2013.

2879.
Marketing research / David A. Aaker. by
Edition: 11th ed.
Publication details: Singapore : Wiley, 2013
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.A14 2013.

2880.
Sustainability marketing : a global perspective / Frank-Martin Belz and Ken Peattie. by
Edition: 2nd ed.
Publication details: Chichester : John Wiley & Sons, 2012
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.B387 2012.

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