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21.
Cases in strategic marketing / Linda E. Swayne, Peter M. Ginter. by
Publication details: Englewood Cliffs, NJ : Prentice-Hall International, 1989
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.135.S933.

22.
Marketing management strategies / O.C. Ferrell, Michael D. Hartline. by
Edition: 5th ed.
Publication details: Australia ; United States : South-Western, Cengage Learning, 2011
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.F446 2011.

23.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by
Edition: 11th ed.
Publication details: New York, NY : McGraw-Hill Irwin, 2013
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.P385 2013.

24.
Marketing strategy : text and cases / O.C. Ferrell, Michael D. Hartline. by
Edition: 6th ed.
Publication details: Mason, OH : South-Western/Cengage Learning, 2014
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.M356 2014.

25.
Brand management : text and cases / U.C. Mathur. by Publisher: New Delhi, India : Trinity Press, [2014]Copyright date: ©2014
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.M378.

26.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: Eleventh edition.
Publisher: New Jersey : Pearson Education International, 2007Copyright date: ©2007
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.135.K47 2007.

27.
Business marketing strategy : cases, concepts, and applications / V. Kasturi Rangan, Benson P. Shapiro, Rowland T. Moriarity, Jr. by Series: The Irwin series in marketing
Publication details: Chicago : Irwin, c1995
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.R268.

28.
Marketing strategy : text and cases / O.C. Ferrell, Michael D. Hartline, Bryan W. Hochstein. by
Edition: Eighth edition.
Publisher: Australia : South-Western Cengage Learning, 2022Copyright date: ©2022
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.M356 2021.

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