TY  - BOOK
AU  - Siegel,Gonnie McClung
TI  - How to advertise and promote your small business
T2  - The Small business series
SN  - 0471040320
PY  - 1978///
CY  - New York
PB  - Wiley
KW  - Advertising
KW  - Public relations
N1  - 'A Hudson Group book.'; Includes index; Bibliography: p. 125-126
ER  -