TY  - BOOK
AU  - Winters,Arthur A.
AU  - Goodman,Stanley
TI  - Fashion advertising and promotion
SN  - 087005211X
PY  - 1978///
CY  - New York
PB  - Fairchild Publications
KW  - Advertising
KW  - Fashion
KW  - United States
N1  - Includes index; Bibliography : p. 224-225
ER  -