Excellence in advertising :  the IPA guide to best practice / 
edited by Leslie Butterfield 
 - London :  Butterworth-Heinemann,  1997 
 - 259 p. :  ill. ;  25 cm. 
<br/><br/><label>ISBN: </label>0750631295  RM82.09 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising--Professions