Shanklin, William L. <br/><br/>
Essentials of marketing high technology 
William L. Shanklin 
 - Lexington  Lexington Books  1987 
 - 353p. : ill. ; 23cm. 
<br/><br/> Rev. ed. of: Marketing high technology, c1984 
<br/><br/>Includes bibliographies and index 
<br/><br/><label>ISBN: </label>0669132128 
<br/><br/><label>LCCN: </label>86-45308 
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology--Marketing<br/>High technology industries