Holloway, Robert J. <br/><br/>
The environment of marketing behavior :  selections from the literature / 
edited by Robert J. Holloway and Robert S. Hancock 
 - 2nd ed. 
 - Wiley :  New York,  1969 
 - x, 442 p. :  ill. ;  26 cm. 
<br/><br/> Published in 1974 under title: The environment of marketing management 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>0471407143 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Consumer behavior