Fan, David P.,

Predictions of public opinion from the mass media : computer content analysis and mathematical modeling / David P. Fan. - xviii, 202 pages : illustrations ; 25 cm. - Contributions to the study of mass media and communications ; number 12. . - Contributions to the study of mass media and communications ; number 12. .

References : p. [185]-192.

0313262969 Hadiah


Mass media--Influence--Data processing.--United States
Mass media--Influence--Mathematical models.--United States
Public opinion--Data processing.--United States
Public opinion--Mathematical models.--United States
Public opinion--Forecasting.--United States