TY  - BOOK
AU  - Hillestad,Steven G.
AU  - Berkowitz,Eric N.
TI  - Health care market strategy: from planning to action 
SN  - 9780763789282 (pbk.)
PY  - 2013///
CY  - Burlington, Mass.
PB  - Jones & Bartlett Learning
KW  - Marketing of Health Services
ER  -