Farzana Quoquab Habib, <br/><br/>
Service loyalty and switching behaviour in mobile phone service usage / 
Farzana Quqquab binte Habib. 
 - xx, 357 pages :  illustrations ;  30 cm. 
<br/><br/>Thesis (Ph.D.)- Universiti Kebangsaan Malaysia, 2012. 
<br/><br/>References : page [259]-313. 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Universiti Kebangsaan Malaysia--Dissertations.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer loyalty.<br/>Cell phones.<br/>Consumer satisfaction.<br/>Consumer behavior.<br/>Dissertations, Academic--Malaysia.