Onkvisit, Sak.
International marketing : strategy and theory /
Sak Onkvisit and John J. Shaw.
- 5th ed.
- London : Routledge, 2009.
- xxvi, 710 p. : ill. ; 26 cm.
Includes bibliographical references and indexes.
9780415772617 (hbk.) : RM428.40 9780415772624 (pbk.)
Export marketing.
Export marketing--Management.