The global public relations handbook :  theory, research, and practice / 
edited by Krishnamurthy Sriramesh, Dejan Vercic 
 - Expanded and rev. ed. 
 - New York :  Routledge,  2009 
 - xl, 951 p. :  ill. ;  26 cm. 
 - Communication series .
 - Communication series .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780415995139 (hbk)  RM885.89 0415995132 (hbk) 9780415995146 (pbk) 0415995140 (pbk) 9780203889374 (ebk) 0203889371 (ebk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Cross-cultural studies--Handbooks, manuals, etc.<br/>Intercultural communication--Handbooks, manuals, etc.