Ahmed Anaam,Elham Abdulwahab,

Theoretical framework for critical success factors influencing on adoption e-crm in malaysian telecommunication companies / Elham Abdulwahab Ahmed Anaam. - xv, 251 pages : illustrations ; 30 cm.+ \e 1 computer optical discs (4 3/4 in.)

In process - PL2

Thesis (Ph.D) - Universiti Kebangsaan Malaysia, 2022.

References : page 194-214.

Hadiah


Universiti Kebangsaan Malaysia--Dissertations.


Customer relation--Management.
Dissertations, Academic--Malaysia.