Porcini, Mauro, <br/><br/>
The human side of innovation :  the power of people in love with people / 
Mauro Porcini, Chief Design Officer of PepsiCo ; forewords by Ramon Laguarta and Indra Nooyi. 
 - 248 pages :  color illustrations ;  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781523002887  RM149.82(PTSL) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products.<br/>Design, Industrial.<br/>Design--Human factors.<br/>Human engineering.