TY  - BOOK
AU  - Nor Rahimy Khalid,
TI  - The effect of TPB: direct measures, religiosity, self-congruity on purchase intention for halal cosmetic product and moderating role of product positioning
PY  - 2019///
KW  - Universiti Kebangsaan Malaysia
KW  - Dissertations
KW  - Dissertations, Academic
KW  - Malaysia
KW  - Consumer behavior
KW  - Halal products
N1  - Tesis (Ph.D) - Universiti Kebangsaan Malaysia, 2021; Rujukan : mukasurat 201-219
ER  -