TY  - BOOK
AU  - Chong,Kuok Wei
TI  - Influence of causal attributions, failure serverity and brand attitude on behavioural intention in the context of airline service failure
PY  - 2021///
KW  - Universiti Kebangsaan Malaysia
KW  - Dissertations
KW  - Dissertations, Academic
KW  - Malaysia
KW  - Airlines
KW  - Management
N1  - Thesis (Ph.D) - Universiti Kebangsaan Malaysia, 2021; References : page 113-138
ER  -